THE TAMPA THEATRE

Tampa, FL

STRATEGIC PLANNING

The Tampa Theatre is a 1926 "atmospheric" movie palace designed by John Eberson that currently operates as a single screen, 1,446-seat art film house in downtown Tampa. The theatre is programmed and operated by the Arts Council of Hillsborough County and is also supported by the not-for-profit foundation, The Tampa Theatre, Inc. Ownership is divided, with the City owning the auditorium of the theatre but leasing the land on which it and the lobby rest from private landlords.

In 1999, Janis Barlow and Rebecca Cann undertook a strategic planning process with the many stakeholders of the Tampa Theatre in order to determine the organization's future course of action with regard to organizational and management structure and program expansion. A final Strategic Plan for the company included recommendations for the development of additional screening rooms adjacent to the theatre.

Visit the Tampa Theatre's web site at: www.tampatheatre.com

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